Unlock the Power of Your CRM System

Customer Relationship Management systems are evolving rapidly and the concept of a unified business suite capable of supervising, monitoring and optimizing the interactions of a business with clients, prospects, employees, vendors and even media is fast becoming a reality.

With the age of the xRM (extended CRM) just around the corner, this whitepaper will:

• Give you a good understanding of why a CRM is flexible and can be used innovatively
• List out the vendors who have developed xRM worthy products
• Elaborate upon successful innovations by real companies
• Provide a checklist of the principles driving creativity that will unlock the power of you CRM!