CRM 101: Key CRM Metrics Explained

Boost the effectiveness of your Customer Relationship Management system!

Despite being one of the most sought after business products available, capable of impressing customers and streamlining the sales process, CRM software can be poorly utilized without the proper use of metrics. CRM metrics can be used to properly evaluate both success and possible improvements. The total number of different trackable metrics is staggering, but our new whitepaper breaks down the categories, implications, and impact of these diverse measurements. Discover the strategies and best practices for using metrics like:

• Close Rate
• New Customer Retention Rate
• Sales Cycle Duration

Each company is different, so make sure to pick the right metrics for your business model. Select the perfect mix to ensure that you get the most out of your CRM system.